:root{
  --negro:#000;--tinta:#0b0b10;--violeta:#6F65E0;--violeta-2:#8b83ec;--violeta-suave:#ecebfc;
  --blanco:#fff;--gris:#f4f4f7;--gris-2:#e7e7ee;--texto:#14141a;--suave:#5d5d6b;
  --r:22px;--max:1180px;
  --f-tit:"Archivo",system-ui,sans-serif;--f-txt:"Inter",system-ui,sans-serif;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{font:17px/1.6 var(--f-txt);color:var(--texto);background:var(--blanco);overflow-x:hidden}
img{max-width:100%;display:block}
a{color:inherit}
.wrap{max-width:var(--max);margin:0 auto;padding:0 20px}
h1,h2,h3{font-family:var(--f-tit);font-weight:700;line-height:1.05;letter-spacing:-.02em}
h1{font-size:clamp(40px,7vw,84px)}
h2{font-size:clamp(32px,4.6vw,56px)}
h3{font-size:22px;letter-spacing:-.01em}
.lead{font-size:clamp(18px,2vw,21px);color:var(--suave);max-width:640px}
.v{color:var(--violeta)}
.eyebrow{display:inline-block;font:600 13px/1 var(--f-txt);letter-spacing:.06em;text-transform:uppercase;color:var(--violeta);margin-bottom:16px}
section{padding:96px 0}
@media (max-width:720px){section{padding:68px 0}}

/* botones */
.btn{display:inline-flex;align-items:center;gap:10px;font:600 16px/1 var(--f-txt);padding:17px 26px;border-radius:999px;text-decoration:none;border:2px solid transparent;transition:transform .15s,background .15s;cursor:pointer}
.btn:hover{transform:translateY(-2px)}
.btn-negro{background:var(--negro);color:#fff}
.btn-violeta{background:var(--violeta);color:#fff}
.btn-violeta:hover{background:#5b51d6}
.btn-blanco{background:#fff;color:var(--negro)}
.btn-linea{border-color:currentColor;background:transparent}
.btns{display:flex;flex-wrap:wrap;gap:12px;margin-top:30px}

/* barra promo + cabecera */
.promo{display:block;background:var(--violeta);color:#fff;text-align:center;font:500 14px/1.3 var(--f-txt);padding:10px 16px;text-decoration:none}
.promo b{font-weight:700}
header.top{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.88);backdrop-filter:saturate(1.4) blur(14px);-webkit-backdrop-filter:saturate(1.4) blur(14px);border-bottom:1px solid var(--gris-2)}
header.top .wrap{display:flex;align-items:center;justify-content:space-between;height:72px}
.logo img{height:30px;width:auto}
nav.menu{display:flex;align-items:center;gap:28px}
nav.menu a{text-decoration:none;font:500 15px var(--f-txt);color:var(--texto)}
nav.menu a:hover,nav.menu a.on{color:var(--violeta)}
nav.menu a.pill{background:var(--negro);color:#fff;padding:10px 16px;border-radius:999px}
nav.menu a.pill:hover{background:var(--violeta);color:#fff}
.burger{display:none;background:none;border:0;width:44px;height:44px;cursor:pointer}
.burger span{display:block;width:24px;height:2px;background:var(--negro);margin:5px auto;transition:.2s}
@media (max-width:900px){
  .burger{display:block}
  nav.menu{position:fixed;inset:72px 0 auto 0;flex-direction:column;align-items:stretch;gap:0;background:#fff;padding:8px 20px 24px;border-bottom:1px solid var(--gris-2);transform:translateY(-120%);transition:transform .25s;z-index:40}
  nav.menu a{padding:16px 0;border-bottom:1px solid var(--gris);font-size:18px}
  nav.menu a.pill{margin-top:14px;text-align:center;border:0}
  body.abierto nav.menu{transform:none}
}

/* la línea de Numbe */
.linea{position:absolute;left:0;width:100%;pointer-events:none;overflow:visible}
.linea path{fill:none;stroke:var(--violeta);stroke-width:14;stroke-linecap:round;stroke-dasharray:3000;stroke-dashoffset:3000;animation:dibuja 2.6s cubic-bezier(.6,.05,.3,1) .2s forwards}
@keyframes dibuja{to{stroke-dashoffset:0}}
@media (prefers-reduced-motion:reduce){.linea path{animation:none;stroke-dashoffset:0}}

/* hero */
.hero{position:relative;padding:110px 0 120px;overflow:hidden}
.hero .wrap{position:relative;z-index:2}
.hero .linea{bottom:-30px;height:200px;opacity:.95}
.hero h1{max-width:900px}
.chips{display:flex;flex-wrap:wrap;gap:10px;margin-top:34px}
.chip{font:500 14px var(--f-txt);padding:8px 14px;border-radius:999px;background:var(--violeta-suave);color:#3b33a8}
.chip.n{background:var(--negro);color:#fff}
.chip.l{background:#e9f9c4;color:#3f5200}

/* tarjetas */
.grid{display:grid;gap:16px}
.g2{grid-template-columns:repeat(2,1fr)}.g3{grid-template-columns:repeat(3,1fr)}.g4{grid-template-columns:repeat(4,1fr)}
@media (max-width:980px){.g4{grid-template-columns:repeat(2,1fr)}.g3{grid-template-columns:repeat(2,1fr)}}
@media (max-width:640px){.g2,.g3,.g4{grid-template-columns:1fr}}
.card{border-radius:var(--r);padding:30px;background:var(--gris);position:relative;overflow:hidden}
.card p{color:var(--suave);margin-top:10px;font-size:16px}
.card.negro{background:var(--negro);color:#fff}.card.negro p{color:#c9c9d6}
.card.violeta{background:var(--violeta);color:#fff}.card.violeta p{color:#e7e5ff}
.card .ico{font-size:28px;margin-bottom:14px}
.card a.mas{display:inline-block;margin-top:18px;font-weight:600;text-decoration:none}
.card a.mas::after{content:" →"}

.oscuro{background:var(--negro);color:#fff}
.oscuro .lead{color:#b9b9c8}
.degradado{background:linear-gradient(135deg,#000 0%,#2a2470 45%,var(--violeta) 75%,#cfcaf7 100%);color:#fff;position:relative}
.degradado::after{content:"";position:absolute;inset:0;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='3' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)' opacity='.22'/%3E%3C/svg%3E");mix-blend-mode:overlay;pointer-events:none}
.degradado>*{position:relative;z-index:1}

.cita{font:500 clamp(26px,3.6vw,44px)/1.15 var(--f-tit);letter-spacing:-.02em;max-width:900px}
.cita small{display:block;font:500 16px var(--f-txt);color:var(--suave);margin-top:18px}
.oscuro .cita small{color:#b9b9c8}

/* fases */
.fases{counter-reset:f}
.fase{border-top:2px solid var(--negro);padding:22px 0 8px;display:grid;grid-template-columns:120px 1fr;gap:20px}
.fase b{font:700 15px var(--f-tit);color:var(--violeta)}
.fase h3{margin-bottom:6px}
.fase p{color:var(--suave)}
@media (max-width:640px){.fase{grid-template-columns:1fr;gap:4px}}

/* portfolio */
.port a{display:block;text-decoration:none;border-radius:16px;overflow:hidden;background:var(--gris);border:1px solid var(--gris-2);transition:transform .2s}
.port a:hover{transform:translateY(-4px)}
.port img{aspect-ratio:16/10;object-fit:cover;object-position:top;width:100%}
.port span{display:flex;justify-content:space-between;padding:12px 16px;font:600 14px var(--f-txt)}
.port span i{font-style:normal;color:var(--suave);font-weight:500}

/* precio */
.precio{display:grid;grid-template-columns:1.1fr .9fr;gap:16px;align-items:stretch}
@media (max-width:900px){.precio{grid-template-columns:1fr}}
.precio .caja{border-radius:28px;padding:40px;background:var(--negro);color:#fff}
.precio .num{font:700 clamp(72px,10vw,120px)/1 var(--f-tit);letter-spacing:-.04em}
.precio .num small{font-size:.3em;font-weight:500;letter-spacing:0;color:#b9b9c8}
.lista{list-style:none;margin-top:22px}
.lista li{padding:9px 0 9px 32px;position:relative;border-bottom:1px solid rgba(255,255,255,.1)}
.lista li::before{content:"";position:absolute;left:0;top:14px;width:18px;height:18px;border-radius:50%;background:var(--violeta) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'%3E%3Cpath d='M6 12l4 4 8-8' fill='none' stroke='white' stroke-width='3' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/12px no-repeat}
.lista.clara li{border-bottom-color:var(--gris-2)}
.letra{font-size:13px;color:#a9a9b8;margin-top:14px}
.letra a{color:#cfcaf7}
.regalo{display:inline-block;background:#e9f9c4;color:#2b3a00;font:600 13px var(--f-txt);padding:6px 12px;border-radius:999px;margin-bottom:14px}
s{opacity:.6}

/* tabla comparativa */
.comp{width:100%;border-collapse:collapse;font-size:16px}
.comp th,.comp td{padding:16px 14px;text-align:left;border-bottom:1px solid var(--gris-2)}
.comp th{font:600 14px var(--f-txt);color:var(--suave)}
.comp td.n{background:var(--violeta-suave);font-weight:600}
.comp th.n{background:var(--violeta);color:#fff;border-radius:12px 12px 0 0}
.tabla-scroll{overflow-x:auto}

/* faq */
details{border-bottom:1px solid var(--gris-2);padding:20px 0}
summary{cursor:pointer;font:600 19px var(--f-tit);list-style:none;display:flex;justify-content:space-between;gap:16px}
summary::-webkit-details-marker{display:none}
summary::after{content:"+";font-size:26px;line-height:1;color:var(--violeta)}
details[open] summary::after{content:"–"}
details p{color:var(--suave);margin-top:12px;max-width:760px}

/* formulario */
.form{display:grid;gap:12px;max-width:560px}
.form input,.form textarea,.form select{font:16px var(--f-txt);padding:16px 18px;border-radius:14px;border:1.5px solid var(--gris-2);background:#fff;width:100%;color:var(--texto)}
.form textarea{min-height:110px;resize:vertical}
.form input:focus,.form textarea:focus{outline:none;border-color:var(--violeta)}
.oscuro .form input,.oscuro .form textarea{background:#121218;border-color:#2a2a35;color:#fff}

/* footer */
footer{background:var(--negro);color:#d6d6e0;padding:70px 0 40px;font-size:15px}
footer .cols{display:grid;grid-template-columns:2fr 1fr 1fr 1fr;gap:30px}
@media (max-width:820px){footer .cols{grid-template-columns:1fr 1fr}}
footer h4{font:600 13px var(--f-txt);text-transform:uppercase;letter-spacing:.08em;color:#8d8d9c;margin-bottom:14px}
footer a{text-decoration:none;display:block;padding:3px 0}
footer a:hover{color:#fff}
footer .claim{font:500 22px/1.2 var(--f-tit);color:#fff;margin:18px 0 10px;max-width:320px}
footer .base{border-top:1px solid #222;margin-top:50px;padding-top:24px;font-size:13px;color:#7b7b8a;display:flex;justify-content:space-between;flex-wrap:wrap;gap:10px}

/* whatsapp flotante */
.wa{position:fixed;right:18px;bottom:18px;z-index:60;width:60px;height:60px;border-radius:50%;background:#25D366;display:flex;align-items:center;justify-content:center;box-shadow:0 10px 30px rgba(0,0,0,.25);transition:transform .2s}
.wa:hover{transform:scale(1.08)}
.wa svg{width:32px;height:32px;fill:#fff}

/* barra compra móvil */
.compra-movil{display:none}
@media (max-width:720px){
  .compra-movil{display:flex;position:fixed;left:0;right:0;bottom:0;z-index:55;background:#fff;border-top:1px solid var(--gris-2);padding:10px 14px;gap:10px;align-items:center;justify-content:space-between}
  .compra-movil b{font:700 22px var(--f-tit)}
  .compra-movil .btn{padding:14px 20px}
  body.con-barra .wa{bottom:86px}
}

/* legal */
.legal{max-width:820px}
.legal h1{font-size:clamp(34px,5vw,52px);margin-bottom:24px}
.legal h2{font-size:24px;margin:36px 0 10px}
.legal p,.legal li{color:#33333d;margin-bottom:10px}
.legal ul{padding-left:22px}

/* aparición */
.rev{opacity:0;transform:translateY(24px);transition:opacity .7s,transform .7s}
.rev.vis{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){.rev{opacity:1;transform:none}}
@media (max-width:720px){.hero{padding:48px 0 96px}.hero .linea{height:140px}}